Aaron Smith - General Manager

Understanding Customer Acquisition vs. Customer Retention and why you should Communicate to both audiences When developing a direct mail or email campaign, do you take into […]

As marketers, we are surrounded by data. From in-house customer information to third-party data that rounds out customers’ demographic and behavioral profiles, we have more data […]

It was eerie. There was almost no email traffic or phone calls. We typically average about 150 calls per day. Needless to say, we were used […]